Schwarzkopf Professional’s commitment to a greener world Saturday 04 September, 2010

Tweet Schwarzkopf Professional’s commitment to a greener world With ESSENSITY, Schwarzkopf Professional is committed to creating a credible, authentic and honest brand with 3 dimensions of sustainability: Health •    We support and endorse a “Free From” philosophy, i.e. ALL our products are free from artificial fragrances, silicones, paraffin and mineral oils and parabens. •    We [...]

Schwarzkopf Professional’s commitment to a greener world

With ESSENSITY, Schwarzkopf Professional is committed to creating a credible, authentic and honest brand with 3 dimensions of sustainability:

Health
•    We support and endorse a “Free From” philosophy, i.e. ALL our products are free from artificial fragrances, silicones, paraffin and mineral oils and parabens.
•    We promise to replace synthetic ingredients whenever possible without compromising on performance.
•    We commit to enhancing our products using only the purest of organic ingredients.

Ecology
•    We use formulas that are predominantly biodegradable.
•    We use raw materials which are synthesized from plant based material using renewable sources.
•    We avoid using aerosol applications and unnecessary folding boxes.
•    We use packaging materials that are 100% recyclable.

Social Responsibility
•    ESSENSITY supports tropical reforestation by sponsoring the replanting of an annual minimum of 70 hectares in order to:
o    Increase biodiversity and habitats for wildlife.
o    Create local employment and sustainable use of forestland.

Local Initiatives at Schwarzkopf Professional Canada

At Schwarzkopf Professional we have made it a point to raise the level of consciousness when it comes to the green movement.  Our entire team is learning how to embrace new methods of doing business which impacts our environment in the office and in our homes.  Here are just a few examples of things we are presently doing in the office and future goals that we have set for ourselves.

CURRENTLY
•    Post-it notes free zone – we reuse paper in our recycling bins to create mini note pads
•    All printing in the office, where applicable, is double-sided and black and white – saving greatly on the number of pages printed and ink used
•    All paper used in office printers are made from mixed sources and are FSC approved
•    All light switches are marked to be turned off when not in use
•    All cleaning supplies are environmentally friendly
•    A water bottle free zone – all sinks have been equipped with filtered water
•    No more Styrofoam cups for coffee / tea consumption
•    No more plastic cutlery used for catered meals
•    Carpooling to and from off-site events is encouraged
•    No printing of unnecessary emails – all email signature lines include the motto ‘please don’t print this email unless you really need to’
•    Organizing a ‘green’ committee which will help us identify new ways that our business can be changed to reflect a more environmentally responsible way of doing things.
•    Promotion will be made, whenever possible, from recyclable or reusable materials
•    Printed materials will be printed on FSC approved paper
•    Recycling boxes are mandatory in all commonly used spaces including offices

FUTURE
•    Researching options to change current fluorescent lighting to a more efficient lighting system
•    Equipping employees with cars to change to a hybrid option
•    Increasing the use of video conferencing meetings to avoid unnecessary travel
•    Orders to be received and processed via email only – with elimination of printing hard copies
•    Vegetable ink for printing is being investigated
•    We will always be looking for more sustainable packaging for our promotions
•    Find ways to help salons be more green
•    Cleaning service for towels in our academy to be sent to an environmentally friendly cleaner


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